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Update from Blogworld Expo, November 7th - SEO for Blogging session.  Panelists: Vanessa Fox, Stephan Spencer, Andy Beal and  Aaron Wall.

The four panelists presented a wealth of information and useful tips on the key topic of Blog SEO .  Vanessa posted each speaker’s powerpoint presentations on her blog - Blogworld Expo:  SEO for Blogging Slides. 

Some highlights and takeaways for me…

Research what your audience is searching for - use keyword tools like Google Adwords, Overture Keyword Tracker Tool or Wordtracker - and write your posts using those relevant keywordsCheck out Google Trends to gain insights into search patterns and trendsBlog Post Titles and Title Tags are key for SEO.  Write short, attractive, enticing, descriptive and use keywords for your niche, buisness, market.Google Webmaster Central is an excellent resource center for all things Google as it relates to your website or blog functionality, traffic, analytics, questions and moreIf you have a Wordpress blog, consider using the SEO Title Tags plugin to optimize your blog postsContributed content - guest posts, writing contests, blog carnivals, other writersMonitor your statistics/analytics; watch trends, traffic spikes; make adjustments in posting schedule and topics based on what you learnStay on your topic(s)Use Google Alerts to have information come to you on the subjects you are interested in - get new post ideasSave your post as a draft and refine it before publishingActively solicit feedback; reply to commentsWrite for others - syndicate your contentDon’t be afraid of controversyDon’t monetize your blog too early

janobrien.com

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